Social Communication Strategy on Under-age Marriage (Merariq Kodek) Prevention in Lombok

Diyah Indiyati

Abstract


West Nusa Tenggara Province is referred to as an emergency zone of under-age marriages cases, and is the highest in Indonesia. According to the data taken from the National Population and Family Planning (BKKBN) West Nusa Tenggara, the two areas have a relatively high number of early marriages, Central Lombok (Kabupaten Lombok Tengah) and East Lombok (Kabupaten Lombok Timur) . BKKBN NTB has promote several programs to reduce the number of early marriage, through the launching Generation Plan or (GenRe). This paper analyzes the communication programs conducted by BKKBN West Nusa Tenggara province and suggest strategy of social communication can be carried forward as an alternative solution to the prevention of early marriage cases in Lombok. From the analysis conducted revealed that the communication strategy that has been done BKKBN NTB in the period in 2015 mostly in the form of direct socialization, counseling and skills training to schools that are in a zone prone to early marriage. Meanwhile other social communication strategy that is worth trying, among others, socializing through social networking, near peer role modeling, youth creativity camp, and cooperation with the

mass media. 


Full Text:

PDF

References


Aniq,Ahmad Fathan. (2012)―Konflik Peran Gender Pada Tradisi Merarik di Pulau Lombok‖

Conference proceedings on Annual International on Islamic Studies (AICIS XII), Surabaya pp 1

Field,Erica. (2004). "Early Marriage in South Asia a Discussion Paper‖ Harvard University,pp 9

Kulvisaechana, Sombooon,(2001),‖ The Role of Communication Strategies in Change Management

Process: A Case Study of Consignia Brand and Business Status Introduction‖, thesis of Master of Philosophy in Management Studies, University of Cambridge, 2001. P28 accessed online April 17th 2016.

Windahl, Sven., and Signitzer, Benno, Olson, T, Jean. (1995). Using Communication Theory, An Introduction to Planned Communication,Sage Publication, London

Jasmansyah. (2014), ―Tradisi Merarik (Menikah) Dalam Adat Sasak Lombok Dalam Perspektif Gender‖available from www.stiasyamsulum.ac.id, August 31st, 2014, pp 18-20

Tamam, Ahmad (2015), ―Pernikahan di bawah umur dalam adat Sasak dari perspektif Undang-undang No 1 tahun 1974 Tentang Perkawinan (Studi Kasus di Kecamatan Praya Barat), Jurnal Fakultas Hukum Universitas Mataram

―Faktor Seksual Tak Dominan‖, Lombok Post, September 23rd 2015

Wahyu, Hidayat Yusuf, Personal interview, January 14th 2016

Nur Hayati, personal interview, January 14th 2016

Merarik Kodek Pacu Angka Perceraian, Lombok post, January 18th, 2016


Refbacks

  • There are currently no refbacks.